Second Shelters Blog

Almost All Real Estate Search Now Starts on the Internet

Written by Candy Evans on February 28, 2011

Wow. In seven short years we have gone from 71% of buyers seeking properties on the web to a full 99%. The sharp agents now are also posting homes on Google, FaceBook, YouTube and Twitter. And internet advertising is a fraction of what it costs to advertise in magazines and newspapers. Plus it saves trees!

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7 Responses to Almost All Real Estate Search Now Starts on the Internet

  1. Justin on February 28, 2011 at 11:47 pm

    I believe it. But what I don’t believe is that agents/brokers still think that any of these buyers will actually find them on the Web because theyhave a website. JOKE! That might account for the 1%….

    • Jeff Duffey on March 1, 2011 at 12:44 am

      I’m a broker and I agree with you 100%.

  2. Steve on February 28, 2011 at 11:48 pm

    Hi Candy… Thanks for helping to spread the word! And don’t forget that Blogs are a growing part of that Internet statistic! It’s not just about agent or broker websites anymore.

  3. Jeff Duffey on March 1, 2011 at 12:48 am

    Candy – Any statistic NAR posts is typically about 3-5 years behind the times. I think I may have even told you at our first lunch YEARS ago that 100% of my clients start their search online. This was back in 2003 or 2004. The real estate industry leaders are always lagging behind what’s current in the market place. It’s counterintuitive, but it’s the truth.

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  5. Candy Evans on March 1, 2011 at 12:57 pm

    Jeff! Thanks for commenting! I will never forget our first lunch, it is time for a re-union!

    Who’s still in the one percent?

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